The collaboration of Giver Viaggi e Crociere and the CHILI PR agency continues.
Tour operator Giver Viaggi e Crociere, which has awarded the agency management of their social media, launches new Facebook pages dedicated to “Hurtingruten’s Mail Boat Tour of the Fjords” and “The Great North”. Thanks to direct interaction with users, it aims to promote the unique experience of taking a cruise in the Norwegian fjords aboard a Hurtingruten ship and seeing the breath-taking landscapes of Sweden, Norway, Denmark, Finland, Baltic republics, Iceland, the lands of the great north, rich in culture, history, unspoilt nature and awesome atmospheres.
“At this point, social networks have become a necessary communication tool, particularly as a strategic lever for promoting a tourist destination. “It is a direct line with users, who can use the channel for obtaining information and sharing their experiences with two benefits of communication developed at the institutional level and in a more direct, exciting and non-conventional manner,” explains Massimiliano Gusmeo, CEO of 3Design. “Our expertise allows us to manage every aspect of social media pages: from the creativity of 3Design to the creation of Apps and PPC campaigns, thanks to Treeweb. We are even adding dedicated editorial content daily and sentiment monitoring is done by CHILI PR.”